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Gelinaz!

Performs food. It doesn’t just cook you dinner!

It’s a gang, a band, a clique of 121 wildly talented chefs who represent the upcoming beyond the established and the ‘what’s next’ reboot. There are no other chef collective with more Michelin stars, more 50 best or World Restaurant Awards members. But this isn’t what Gelinaz! is about. Gelinaz! purpose is to gather truly visionary talents from the four ends of the globe ready to experiment new culinary languages in the most dramatic and unforeseeable funky mood imaginable.

In 2019, agency Grand Cuisine and world-famous food critic Andrea Petrini took us on a mission to reboot Gelinaz’s communication after a 5-year absence. This gargantuan project involved the production of dozens of video web-teasers, the design of custom Gelinaz ephemera, the throwing of a pirate street-ad campaign, and a lot more. 

Client

Gelinaz!, Grand Cuisine, Andrea Petrini

Type

Art direction, Identity, Web design

Year

2019

Location

Worldwide

Large - gelinaz.com – Website
gelinaz.com – Website
Large - Gelinaz! – Business card
Gelinaz! – Business card
Large - Stay In Tour – Social media asset
Stay In Tour – Social media asset
Large - Stay In Tour – Social media asset
Stay In Tour – Social media asset
Large - Stay In Tour – Social media asset
Stay In Tour – Social media asset
Large - Stay In Tour – Illustration ©Frank Maria
Stay In Tour – Illustration ©Frank Maria
Large - Stay In Tour – Poster 01
Stay In Tour – Poster 01
Large - Stay In Tour – Poster 03
Stay In Tour – Poster 03
Large - Stay In Tour – Poster 02
Stay In Tour – Poster 02
Large - Stay In Tour – Social media asset
Stay In Tour – Social media asset
Large - Stay In Tour – Social media asset
Stay In Tour – Social media asset
Large - Stay In Tour – Social media asset
Stay In Tour – Social media asset
Large - Stay In Tour – Reveal trailer
Stay In Tour – Reveal trailer
Large - Stay In Tour – Banner
Stay In Tour – Banner